Media & entertainment27 Jul 2026
Rebuilding Indian Stories Through Rebrand India
Shantanu Tungare
Filmmaker and AI storyteller, Rebrand India
India
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What we talked about
Shantanu discusses Rebrand India, Ancient Indian Billionaires and using AI to democratise filmmaking without replacing its fundamentals. He explains why creators should not define themselves by a tool, why first drafts need human intent and why India must own its narrative.
Key takeaways
- 01Call yourself a filmmaker, not an AI filmmaker.
- 02Storytelling fundamentals and editing judgment matter more than prompting.
- 03The first creative draft should come from a human.
- 04Creators need narrative ownership and deepfake safeguards.
- 05Automate production noise while preserving the human story.
About Shantanu
Shantanu Tungare is a filmmaker, AI storyteller and the creator behind Rebrand India. His work includes Ancient Indian Billionaires, a transmedia universe using AI to tell Indian stories.
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